Five-time NBA champion Magic Johnson shares the life lessons he’s learned both in sports and as a successful entrepreneur running a billion-dollar company.

As a young man, Magic Johnson dreamed of being able to give back to the community, but he wasn’t sure how his skills on the basketball court could be translated to the world of business. After leaving the game, Magic faced numerous challenges as he worked to make his dream a reality, the first of which was the struggle to be taken seriously as a businessman, rather than an ex-jock. In this inspiring audiobook, Magic explains how he developed his vision, his ability to build a team and inspire loyalty, and his sense of timing–characteristics that everyone can build to achieve success.

Five-time NBA champion Magic Johnson shares the life lessons he’s learned both in sports and as a successful entrepreneur running a billion-dollar company.


From the Compact Disc edition.

A basketball icon becomes an entrepreneur and community activist in this touching account of how a celebrity can make money and impact people's lives. Cut from his endorsement contracts when he contracted HIV in 1991, Johnson still had enough basketball money to build Starbucks and movie theaters in underserved urban communities. He humbled himself along the way, accepting the help of mentors and investors, all of whom recognized the selfless character that comes across in this inspiring lesson for entrepreneurs. Dominic Hoffman was an outstanding choice to deliver a lesson/memoir from a humbled jock star. He's relaxed, serious, and mostly natural sounding, a style that fits well with Magic Johnson's quiet determination to become a success outside of basketball AND do some good in the world. T.W. (c) AudioFile 2009, Portland, Maine

 

32 Ways to Be a Champion in Business by Earvin Magic Johnson
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